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International Marketing and Management

Learn about the traditional principles of marketing and the latest digital trends and marketing solutions across international markets with focus on Management.

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Key Facts

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Degree

(MSc) International Marketing and Management

Degree Duration

12 months

Pathways Available

Pre-Master's

15 months :

3 months pathway + 1 year degree

18 months :

6 months pathway + 1 year degree

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Start Dates

January | September

Degree Overview

Marketing as a business discipline changes continuously, due to the ever-developing range of digital channels and solutions available to target, communicate, and engage with customers. Significant development has also taken place around the availability and access to customer data, online trends and market research, which is very important for understanding customer behaviours and as an important stage of marketing planning.

As well as covering the traditional founding concepts and theories of marketing, you will also develop knowledge in social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of marketing tools and learn the pros and cons of each, for the professional marketer.

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Important
  • You may incur additional costs in the course of your education at the University over and above tuition fees in an academic year such as laptops, Stationary and additional resources.

Why Study this Degree

In the School of Business, we have a dedicated team of careers and employability support professionals who are available to you. As a student, you will have access to an extensive range of services aimed at helping you prepare for your career.

International Marketing graduates have recently gone on to work in areas including: marketing manager, financial services marketing & comms officer, energy industry marketing manager, agency side digital marketing officer, public sectormarketing consultant, own business brand manager, FMCG

Your Pathways

The Pre Masters Program will prepare you for the UK, EU or US study system, giving you the confidence and skills that you’ll need to go further in your studies. Depending on your academic qualification and English language level and chosen programme, you can study the IIM over one or two terms.

What’s the difference between the one or two terms?
One Term Two Terms
3 months of study Six months of study
Additional academic English and subject-related support

 

Learn more about Pre-Master's

International Student Fees

You can find the applicable international student course fee for your chosen pathway study route listed below.

Study Route Tuition Fees (2022-23) Tuition Fees (2023-2024)
International Stage One (IS1) From £12,995 From £12,995
International Stage Two (IS2) From £19,995.00 From £19,995.00
Pre-Master’s (PM) From £10,995.00 From £10,995.00
Please note: There is an additional £200 administration fee payable to ²ÝÝ®ÊÓƵ. Stated fees do not include tuition applicable for your degree course continued at Dundee University.

Scholarships at Dundee

Students at the International College may be considered for a number of Scholarships that are part of the University of Dundee Scholarship offerings, such as the Global Citizenship Scholarship which awards students up to £5,000 per year of study. Another award is the ICD Progressing with Excellence Scholarship which recognises academic achievement while studying at the International College and awards up to £6,000 per year of study.

These scholarships are awarded for the University of Dundee period of study. Other Scholarships may be available for the ICD period of study, and you should contact your agent or ²ÝÝ®ÊÓƵ regional representative for full details of these.

For more information on scholarships available to ICD students

²ÝÝ®ÊÓƵ offers a number of scholarship opportunities for students applying for an academic course under the Core Scholarship. The scholarships are targeted at different regions around the world, awards range from partial contribution towards tuition fees to awards covering part or full pathway course fees at the international college.

Please note you’ll have to apply for the Core Scholarship and only a selection of students will be awarded.  For more information on the scholarships we offer to international students please contact us.

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Applying is easy. Complete the online application form and follow the instructions. If you have any queries please contact us.

Talk to one of our students

Want to learn more about life as a student at our International College? Talk to one of our students now

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University of Dundee

Ranked in The Guardian's Top 20 UK Universities in 2021, the University of Dundee prides itself on three things: Impactful research, an excellent student experience and a community campus in the city.

Situated beside the majestic River Tay, Dundee is Scotland’s sunniest city. It also has the highest student ratios per head of population anywhere in the UK so there is an exciting and diverse range of nightlife, leisure activities and culture.